Leicestershire women remembers friends' cancer treatment with charity 'Gem'
The ITV Central Pride of Britain Regional Fundraising Award is given to an individual from the East Midlands, who has gone above and beyond for others, and raised money for charity.
Ten years ago Sally set up her own charity called Gems. It was named to pay tribute to four close friends that she supported through cancer treatment .
Three of them sadly passed away but Sally was so struck by the lack of comfortable facilities for patients having chemotherapy at the Leicester royal infirmary she decided to raise money to make their stay in hospital more bearable.
"We used to talk about what we could do to make money to make it better, where we were and that how Sally started. The next thing she is saying I'm doing this, and we all had to do it."
Today, Sally's at an open farm event in Markfield in Leicestershire. Everything she sells has been donated.
All the money raised supports the chemotherapy suite at the Leicester Royal Infirmary.
Money raised so far has helped refurbish the day rooms where patients get their treatment, and helped install cafe.
She's also revamped the disused balconies to make them a calming, welcoming space. In the last decade she's given £275,000 to the department to improve patient care.
Sally's current project is raising five hundred thousand pounds to pay for an extension to the chemotherapy suite so that more patients can receive potentially life saving treatment.
Seven thousand pounds has already been raised towards her new target.
The ITV Central Pride of Britain Regional Fundraising Award is given to an individual from the East Midlands, who has gone above and beyond for others, and raised money for charity.
All this week on ITV Central, we'll be sharing the stories of our four shortlisted nominees.
The winner will be revealed on our programme at 6pm on Friday.
They'll be invited to attend the glitzy Pride of Britain ceremony in London.
What is the Pride of Britain?
Pride of Britain Awards celebrate the achievements of truly remarkable people who make our world a better place.
Screened on ITV in November, it is the biggest awards show of its kind on British TV.Nominated by the public, the winners are from all walks of life, of all ages, and from all over the country. Their achievements are awe-inspiring and a lesson to us all. They say they are ordinary people, but their acts are truly extraordinary.Since the first Pride of Britain in 1999, royalty, prime ministers, and hundreds of leading figures from showbusiness, sport, politics and the arts have all taken part.
Hosted by Carol Vorderman, the Awards attract an audience of around five million viewers every year in a primetime slot on ITV - making it the highest rated awards show of its kind on British television.