Logo of Good Morning Britain
itv |

Weekdays | 6am-9am

Junk food advertising ban across children's media

We’re poisoning our children

Emma Kenny

Junk food advertising is to be banned across all children's media - including online and social - in a landmark decision to help tackle childhood obesity. The new rules will ban the advertising of food or drink high in fat, salt or sugar across all non-broadcast media targeted at under-16s from July next year.

Child Psychologist Emma Kenny and Tim Rycroft from the Food and Drink Federation joined us to discuss their opposing views on the advertising ban.

While Tim believes the industry is taking strides to deal with the obesity crisis, Emma states the media ban isn't good enough to change the way we deal with food.

You may also be interested in:

Logo of Good Morning Britain
itv |

Weekdays | 6am-9am