Pretty Small opens big in the Netherlands

Pretty Small opens big in the Netherlands

December 7, 2020 - ITV Studios’ newest competition format Pretty Small had a huge opening night yesterday on SBS6 in the Netherlands. The inventive miniature building competition succeeded to draw the attention of the Dutch audience right away, as the launch episode kicked off to 1.5 million viewers and a 22.9% market share in the key demo (25-59), which was 112% above SBS’s slot average. The show was also the winner in its time slot yesterday evening. Promising results for a completely new format. 

Pretty Small is a huge competition for tiny creations!  The country’s best miniature model-makers compete against each other to create miniature model masterpieces. From little landmarks to a pet art-gallery and fully-functioning model villages, their creativity and craft will be tested to the max! 

Pretty Small is created by ITV Studios Netherlands and distributed internationally by ITV studios. 

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