About ITVX

About ITVX

Launched in late 2022, ITVX is UK’s freshest streaming service, letting viewers stream new programme exclusives, with adverts, for free; ranging from premium dramas, documentaries, US series, comedy and reality shows to blockbuster films and much, much more.

ITVX is the first streaming service in the UK to offer viewers the flexibility to access free content with ads and ad-free paid subscription, all in one place.

Paying subscribers also have access to BritBox UK.

ITVX live streams must-watch events, from live sport to Love Island, as they are broadcast on ITV’s channels.

ITVX also offers an ever-changing host of exclusive themed channels in line with viewer preferences and popularity; these constantly evolving pop-up channels provide a scheduled experience through a streaming service.

For ITVX Press enquiries, please contact itvxpublicity@itv.com

Customer and Viewer enquiries to ITVX Contact Us

Latest media releases

As 2024 comes to a close, audience data for the year to date reveals that ITV programmes have come out on top, across the widest range of genres.

The biggest shows on TV - are all on ITV

ITVX comedy G’wed will return for two more series with filming on series two due to start this summer.

LIVERPOOL SET COMEDY G’WED WILL RETURN FOR SERIES TWO AND THREE ON ITVX

ITV and BBC Sport have agreed a deal for live coverage of the FIFA World Cup 26 and FIFA World Cup 2030 across TV, audio and digital platforms.

ITV and the BBC confirm deal for FIFA World Cup 26 and FIFA World Cup 2030

ITV and YouTube today announce a new distribution and commercial partnership which will see ITV joining YouTube’s partner programme enabling hundreds of hours of ITV programmes to be made available to viewers on the platform. ITV’s commercial team will sell the full range of advertising opportunities around ITV and ITV Studios channels on YouTube, including content both made by ITV Studios and commissioned by ITV.

ITV and YouTube Announce New Partnership