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Retailers hoping for record Black Friday sales

Retailers are still hoping to clock up record Black Friday sales despite a slow start to the heavily discounted shopping day.

Millions of consumers are set to spend their way to the UK's first £1 billion online shopping day today as retailers hope for a repeat of last year's bargain frenzy.

Retailers made cut-price deals available online from midnight and many spent the night preparing to open their doors early to customers desperate to snap up discounted stock, ranging from televisions to toothbrushes.

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Black Friday 'could be first UK £1bn online shopping day'

Retailers are gearing up for record Black Friday sales spending. Credit: PA

This year's Black Friday could become the UK's first £1 billion online shopping day, a retail expert has predicted.

Experian-IMRG believes internet spending will hit £1.07 billion, a 32% increase on last year's £810 million.

£810m
was the estimated amount spent online by British shoppers in 2014

The Centre for Retail Research expects a slightly more modest £966 million to be spent online on Friday, with shopping over the entire weekend culminating with Cyber Monday to hit £3.49 billion.

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