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Home Office launches modern slavery awareness campaign

The Home Office will launch a campaign to raise awareness of modern slavery, with a TV advert highlighting the complexity of the issue.

The national campaign, which will run until October, is the first of its kind in the UK and aims to encourage the public to identify the signs of modern slavery and report it by calling a new national helpline.

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Definitions of Modern Slavery

According to the International Labour Organisation (ILO) 20.9 million men, women and children around the world are in slavery.

The most common forms of slavery according to the ILO are:

  • Child Slavery affects an estimated 5.5 million children around the world.
  • Early and forced marriage predominately affects women and girls who are married without choice, forced into lives of servitude often accompanied by physical violence and have no realistic choice of leaving the marriage.
  • Forced labour affects people who are illegally recruited by individuals, businesses or governments and forced to work - usually under the threat of violence or other penalties.
  • Descent-based slavery involves people who are either born into a 'slave' class or are from a 'group' that society views can be used for slave labour.
  • Trafficking involves the transport of any person from one area to another for the purpose of forcing them into slavery conditions.

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