MP fights against jam changes
EU rules dictating the amount of sugar that must be in jam will bring an end to the traditional British breakfast, a Liberal Democrat MP said.
Jam maker spreads the word on 'unfair' sugar rules
When is a jam not a jam? When its sugar content is less than 60 per cent, but maybe not for long.
The government has proposed loosening the rules so that fruit spreads containing between 50 per cent and 60 per cent can be termed 'jam'.
It comes after British entrepreneur Clippy McKenna told the ITV Business Club that her business was losing out because of red tape.
The government said Business Secretary Vince Cable had taken "a personal interest" in changing "these silly rules" since Ms McKenna raised the issue with him.
McKenna said: "People get frightened by a red tape scenario, and we're in it. A lot of small businesses get scared by going up to a bureaucrat, going up against a civil servant".
Liberal Democrat MP Tessa Munt has opposed the move over concerns that it may lead to inferior products, more like American or European fruit spreads.
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