Road Safety Minister: 'TV ad sends out strong message'

Drivers should be in no doubt that if they get behind the wheel after drinking this Christmas, they risk losing their licence as well as facing a fine and even a prison sentence.

Christmas should be a time for a celebration not a night in the cells. That is why our TV advert reminds drivers of the consequences of a drink-drive conviction.

Last year 280 people were killed in accidents where the driver was over the limit. Our message is clear: Do not let a selfish decision ruin your life or someone else's.