Sunderland AFC launches Chinese website

Sunderland AFC has become the latest Barclays Premier League football club to launch its website in Mandarin.

The Black Cats have officially launched their new Chinese website as the club continues to increase its links with football fans across the Asian continent.

The website follows the launch of the club’s official accounts on the Chinese social media platforms Sina Weibo and Tencent WeChat, which feature – in Mandarin – live score updates and news.