Morrisons unsure of online sales

Morrisons' like-for-like sales in the six-week period up to December 30 were down 2.5% on the previous year. The supermarket chain told ITV News "no final decision has been made" on moving to sell groceries online as they are unsure of their benefits

Live updates

Morrisons set out plan to improve trading

Morrisons has blamed its "disappointing" sales performance over the festive period partly on "hard pressed consumers increasingly shopping to a budget" and partly on the rise of "other channels" - such as online retail.

  • Improve promotional innovation
  • Communicate points of difference (with its competitors)
  • Accelerate other shopping channels, such as online and convenience

Advertisement

Back to top

Latest ITV News reports