Daily Mirror Pride of Britain Awards 2014

ITV London is searching for an amazing fundraiser to represent London at this year's Daily Mirror Pride of Britain Awards. This week we'll see the four finalists and we'll unveil the winner on Friday.

The first nominee is Sir Erich Reich who has helped raise millions for charities across the UK.

The second finalist is Danny Catchesides from Eltham whose search for a solution to a very personal problem has helped raise hundreds of thousands of pounds.

The third nominee is Pauline Woods - who's helped hundreds of new mums at Kingston Neonatal Unit.

Our fourth nominee is Victoria Milligan from Wandsworth who has harnessed her grief from a terrible tragedy to raise hundreds of thousands of pounds.