Residents in Jersey are among the heaviest drinkers in Europe.
Figures released today show islanders' alcohol consumption is second only to that of Lithuania.
People are drinking less than a decade ago, but one in four are still consuming alcohol at levels harmful to their health.
New research into alcohol consumption shows increasing duty helps decrease the amount of alcohol people drink.
Studies show, raising alcohol prices has the biggest impact on heavy drinkers and young people binge drinking.
It comes as a new report shows islanders in Jersey are among the heaviest drinkers in Europe.
A report has been released showing the amount of crimes that have been committed in the island where the offender has been drinking.
A recovering alcoholic talks to ITV News about his experience. He says the drinking culture in Jersey made him think he was normal.