Guernsey's Holly H tops list of highest earning TikTok users in UK

Guernsey social media star Holly H is now the highest earning TikTok user in the UK, according to new estimates.

Holly Hulbert is estimated to earn £62,170.77 for each 15 second sponsored post to over 16 million followers on the app, according to a new report.

That figure is twice as high as Jamil Jamel Neffati, who is second on the list, with an estimated income of £30,714.77 per video

TikTok is a short-form video sharing website with more than 500 million active users around the world. More than 40% of its users are aged 16-24.

Holly is also active on YouTube and has over 1.4 million followers on Instagram.