VisitGuernsey have revealed their new £500,000 advertising campaign as part of efforts to attract more holidaymakers.
The TV adverts, called 'Guernsey Memories', are being shown across a range of UK national and satellite TV stations.
The campaign draws upon real life memories of tourists and will run for two and a half months.
It showcases the island's best iconic views, historical sites and beaches, as well as locations shot in Herm and Sark.
