Fantasy dramas prove most popular with Midlands viewers
Fantasy dramas are watched by more viewers in the Midlands than any other UK region, according to the first UK data released by streaming service Netflix.
The genre proved most popular with viewers in this part of the country, ahead of Drama, Comedy and Factual Documentaries.
Netflix analysed viewing by UK subscribers from October last year to March this year to find which region is most inclined to watch a specific genre.
Ted Sarandos, chief content officer at Netflix, has said drama Breaking Bad was the crucial show to help the streaming service break in to the UK, also proving to draw in viewers across the East and West Midlands.
He told the Press Association: