Text Santa: Where your money goes
Throughout this week we'll be showing a series of films about where your money donated to Text Santa goes.
Text Santa: Barnardo's & Beat Bullying
As part of ITV's Text Santa campaign, we visited two of the charities which benefitted from last year's donations.
100% of donations made by viewers are evenly distributed to ITV's chosen charities within three months of each televised appeal.
All Text Santa operating costs including staffing and the programme itself are funded directly by ITV as part of its corporate giving, and not from its corporate partners or viewer contributions.
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