Redwell v Red Bull
Norfolk brewer Redwell could be forced to change its name after the energy drink giant Red Bull said they were "confusingly similar".
Norfolk brewer Redwell could be forced to change its name after the energy drink giant Red Bull said they were "confusingly similar".
The small Norwich beer-maker Redwell says it is hopeful of reaching agreement with the multi-national drinks company Red Bull in a dispute over its name.
Red Bull wrote to Redwell Brewing demanding a change in name because it was too similar and might confuse consumers.
The Norfolk brewery, which is named after a street in Norwich, has now confirmed that it is in talks with Red Bull and is hopeful of keeping its name.
Red Bull said in a statement: "Red Bull has long been willing to allow Redwell to maintain its mark for beer so long as they do not use it for energy drinks."
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