It's been an unseasonably warm end to October, with temperatures in some parts of the region hitting 19°C today.
With winter on the horizon, thousands have been heading for traditional tourist spots across the East to catch some last minute rays.
The late surge is great news for the region's tourism industry, with experts now saying that we could be on course for the best season in nearly a decade.
Click below to watch a report from ITV News Anglia's Malcolm Robertson
Why is it so warm for this time of year?
A gallery of images from across the region can be seen below