Sign of the times - Deaf Awareness Week
ITV and Emmerdale have been working with ITV SignPost to celebrate Deaf Awareness Week.
Deaf Awareness Week takes place from 2nd - 8th May. It’s a national initiative centred around promoting the positive aspects of deafness, encouraging social inclusion and championing deaf organisations.
Throughout the week, Coronation Street and ITV's Daytime featured sign-language on their shows.
Reflecting the diversity of modern society both on and off-screen is a key commitment under ITV's Responsibility strategy, raising awareness of social topics through our most-loved and most-watched programmes.
Watch the clip to see how sign language featured in Bob and Brenda's cafe.
The British Soap Awards 2016 is now open for the second round of voting:
VIEWER VOTE BEST ACTRESSLucy Pargeter
VIEWER VOTE BEST ACTORDanny Miller
VIEWER VOTE BEST SOAPEmmerdale
The second round in the Viewer Vote closes at 5pm on Friday 27 May, so get your vote in!
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