Venezuela's president Nicolas Maduro has said Uruguayan striker Luis Suarez had been unfairly punished for helping eliminate Italy and England. Suarez claimed that he did not deliberately bite Italy's Giorgio Chiellini.
Adidas officials have said they "fully support FIFA’s decision" in banning Luis Suarez for biting an opponent during a World Cup match.
A spokesman said: "Adidas certainly does not condone Luis Suarez’s recent behaviour and we will again be reminding him of the high standards we expect from our players.
"We have no plan to use Suarez for any additional marketing activities during the 2014 FIFA World Cup.
"We will discuss all aspects of our future partnership directly with Suarez and his team following the World Cup."
If upheld, the four-month Luis Suarez ban from football would see him miss 16 matches, including nine Premier League games.
Big brands are continuing to exploit Luis Suarez's latest biting incident with a series of adverts.
Suarez needs to be frustrated on the training ground so he can learn how to respond differently, a sports psychologist has told ITV News.