Grand Theft Auto V makes £500m on first day
Grand Theft Auto V made £500 million in its first day of global first-day sales. The figure marked a first-day record for the Grand Theft Auto series in which players freely roam in a game world based on real-life locations such as Los Angeles.
The revenues translate to sales of about 13 million to 14 million units of the game, analysts estimated.
"The last major Grand Theft Auto title sold just under 13 million in the course of the year. This did that in a day," said Daniel Ernst, an analyst at Hudson Square Research. The sales beat his expectations.
The game took more than five years to be developed by Take-Two's Rockstar Games studio, at a cost of up to £155m, according to some analysts' estimates.